Love, Your Mind

Ad Council / Huntsman Group

“Love, Your Mind” is a simple invitation to check in with your own mental health and recognize that it’s okay to not feel your best.  This year’s campaign focused on the queer community with the goal of encouraging queer adults to seek mental health resources if they feel they need help. Leveraging trends and behaviors found on the platform, we partnered with diverse creators to bring the “self check-in” to life through actual conversations with their mind.